What's a Raw Unicorn?
raw
/rô/
adjective
adjective: raw; comparative adjective: rawer; superlative adjective: rawest
not processed, edited, interpreted, etc.
If you describe something as raw, you mean that it is simple, powerful, and real.
Unicorn
u·ni·corn
/ˈyo͞onəˌkôrn/
noun
The unicorn is a legendary creature (person).
Something that is highly desirable but difficult to find or obtain.